Dr Qionglei Yu
| Name | Dr Qionglei Yu |
|---|---|
| Job title | Senior Lecturer |
| Research institute | Christ Church Business School |
Research outputs
Tourism boycotts and animosity: a study of seven events
Yu, Q., McManus, R., Yen, D. and Liu, X. 2019. Tourism boycotts and animosity: a study of seven events. Annals of Tourism Research. https://doi.org/10.1016/j.annals.2019.102792Away from home: how young Chinese consumers travel with global brands?
Cappellini, B., Hosany, S., Yen, D. and Yu, Q. 2017. Away from home: how young Chinese consumers travel with global brands? Journal of Retailing and Consumer Services. https://doi.org/10.1016/j.jretconser.2017.10.012Enhancing firm performance through internal market orientation and employee organizational commitment
Yu, Q. 2017. Enhancing firm performance through internal market orientation and employee organizational commitment. International Journal of Human Resource Management. https://doi.org/10.1080/09585192.2017.1380059Internal market orientation leveraging firm performance via internal success
Yu, Q. and Barnes, B. 2016. Internal market orientation leveraging firm performance via internal success.Away from home: how Little Emperors travel with global brands? Core and contextual meanings of global brands leadership
Yu, Q., Cappellini, B., Hosany, S. and Yen, D. 2016. Away from home: how Little Emperors travel with global brands? Core and contextual meanings of global brands leadership.British sojourners in China: the outcomes of triple acculturation forces
Yu, Q., Yen, D. and Cappellini, B. 2016. British sojourners in China: the outcomes of triple acculturation forces.Internal market orientation, a novel approach to improve firm performance in China
Yu, Q., Yen, D. and Huang, Y. 2016. Internal market orientation, a novel approach to improve firm performance in China.IMO and internal branding outcomes: an employee perspective in UK HE
Yu, Q., Asaad, Y., Yen, D. and Gupta, S. 2016. IMO and internal branding outcomes: an employee perspective in UK HE. Studies in Higher Education. https://doi.org/10.1080/03075079.2016.1152467658
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