Mrs Kristine Pole
| Name | Mrs Kristine Pole |
|---|---|
| Job title | Principal Lecturer / Section Director for Advertising and Marketing |
| Research institute | Christ Church Business School |
Research outputs
Evaluating an interactive PR and marketing simulation: a communities of practice approach
Pole, K. and Fearon, C. 2018. Evaluating an interactive PR and marketing simulation: a communities of practice approach.UK bloggers survey 2017
Pole, K. and Vuelio 2017. UK bloggers survey 2017. Vuelio.Explaining social media acceptance by business-to-business SMEs in the South-East of England: a theory-enhanced qualitative comparative analysis
Iannacci, F. and Pole, K. 2016. Explaining social media acceptance by business-to-business SMEs in the South-East of England: a theory-enhanced qualitative comparative analysis.Introduction to retail marketing management
Pole, K. 2015. Introduction to retail marketing management. in: Goworek, H. and McGoldrick, P. (ed.) Retail Marketing Management: Principles and Practice London Pearson.An international study of social media and its role within journalism and the journalist - PR practitioner relationship
Pole, K. 2013. An international study of social media and its role within journalism and the journalist - PR practitioner relationship. Academy of Marketing 2013. University of South Wales, Cardiff 08 - 11 Jul 2013Global Social Journalism Study 2015
Pole, K. and Gulyas, A. 2015. Global Social Journalism Study 2015. Chicago Cision US.Social PR study 2015: a study of social media use among PR professionals
Pole, K. and Cision UK 2015. Social PR study 2015: a study of social media use among PR professionals. London Cision UK.Social journalism study 2015: United Kingdom
Pole, K. and Gulyas, A. 2015. Social journalism study 2015: United Kingdom. Germany Cision Germany.Social Journalism Study 2014 - Finland
Pole, K., Gulyas, A. and Cision.de 2014. Social Journalism Study 2014 - Finland. Cision Finland Cision Germany.Building a better PR-journalist relationship: a social media segmentation of UK journalists
Pole, K. 2014. Building a better PR-journalist relationship: a social media segmentation of UK journalists.2013 social journalism study: how journalists view and use social media and their relationship with PR
Pole, K. and Gulyas, A. 2013. 2013 social journalism study: how journalists view and use social media and their relationship with PR. Germany Cision Germany.Social Journalism Study 2013 - United Kingdom
Pole, K. and Gulyas, A. 2013. Social Journalism Study 2013 - United Kingdom. Frankfurt Cision Germany.Social media and journalism study 2013 - Finland
Pole, K. and Gulyas, A. 2013. Social media and journalism study 2013 - Finland. Frankfurt Cision Europe.Social media and journalism study 2013 - Sweden
Pole, K. and Gulyas, A. 2013. Social media and journalism study 2013 - Sweden. Germany Cision Germany.'Social Journalism' Studie 2012-2013 - Deutschland
Pole, K., Gulyas, A., Rehkopf, F., Cision Germany and Canterbury Christ Church University 2013. 'Social Journalism' Studie 2012-2013 - Deutschland. Frankfurt Cision Germany.The role of social media in the journalist and PR practitioner relationship
Pole, K. 2012. The role of social media in the journalist and PR practitioner relationship.Journalists views and use of social media: Cision Social Journalism Study 2012: global report
Pole, K., Gulyas, A., Rehkopf, F., Cision Germany and Canterbury Christ Church University 2012. Journalists views and use of social media: Cision Social Journalism Study 2012: global report. Frankfurt Cision Germany.UK trust fundraising - learning to say thank you
Sargeant, A. and Pole, K. 2011. UK trust fundraising - learning to say thank you. International Journal of Nonprofit and Voluntary Sector Marketing. 3 (2), pp. 122-135. https://doi.org/10.1002/nvsm.60900302052245
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