Towards efficient and accessible geoparsing of UK local media: A benchmark dataset and LLM-based approach

Journal article


Bisiani, S., Gulyas, A. and Heravi, B. 2025. Towards efficient and accessible geoparsing of UK local media: A benchmark dataset and LLM-based approach. Computational Humanities Research. https://doi.org/10.1017/chr.2025.10012
AuthorsBisiani, S., Gulyas, A. and Heravi, B.
Abstract

Location mentions in local news are crucial for examining issues like spatial inequalities, news deserts, and the impact of media ownership on news diversity. However, while geoparsing—extracting and resolving location mentions—has advanced through statistical and deep learning methods, its use in local media studies remains limited and fragmented due to technical challenges and a lack of practical frameworks. To address these challenges, we identify key considerations for successful geoparsing and review spatially oriented local media studies, finding over-reliance on limited geospatial vocabularies, limited toponym disambiguation, and inadequate validation of methods. These findings underscore the need for adaptable and robust solutions, and recent advancements in fine-tuned Large Language Models (LLMs) for geoparsing offer a promising direction by simplifying technical implementation and excelling at understanding contextual nuances. However, their application to UK local media—marked by fine-grained geographies and colloquial place names—remains underexplored due to the absence of benchmark datasets. This gap hinders researchers’ ability to evaluate and refine geoparsing methods for this domain. To address this, we introduce the Local Media UK Geoparsing (LMUK-Geo) dataset, a hand-annotated corpus of UK local news articles designed to support the development and evaluation of geoparsing pipelines. We also propose an LLM-driven approach for toponym disambiguation that replaces fine-tuning with accessible prompt engineering. Using LMUK-Geo, we benchmark our approach against a fine-tuned method. Both perform well on the novel dataset: the fine-tuned model excels in minimising coordinate-error distances, while the prompt-based method offers a scalable alternative for district-level classification, particularly when relying on predictions agreed upon by multiple models. Our contributions establish a foundation for geoparsing local media, advancing methodological frameworks and practical tools to enable systematic and comparative research.

KeywordsGeoparsing; UK local media; Large language models; Location extraction; Toponym disambiguation; Prompt engineering ; Spatial analysis
Year2025
JournalComputational Humanities Research
PublisherCambridge University Press
ISSN2977-8158
Digital Object Identifier (DOI)https://doi.org/10.1017/chr.2025.10012
Official URLhttps://www.cambridge.org/core/journals/computational-humanities-research/article/towards-efficient-and-accessible-geoparsing-of-uk-local-media-a-benchmark-dataset-and-llmbased-approach/ED2946D9A21D1A1E86D4A8E1F4EEF193
Publication dates
Online09 Oct 2025
Publication process dates
Accepted16 Sep 2025
Deposited13 Oct 2025
Publisher's version
License
File Access Level
Open
Output statusPublished
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Gulyas, A., Jenkins, J. and Bergstrom, A. 2023. Places and spaces without news: The contested phenomenon of news deserts. Media and Communication. Volume 11, (Issue 3). https://doi.org/10.17645/mac.v11i3.7612
The three ‘Cs’ of digital local journalism: Community, commitment and continuity
Gulyas, A. and Hess, K. 2023. The three ‘Cs’ of digital local journalism: Community, commitment and continuity. Digital Journalism. https://doi.org/10.1080/21670811.2023.2211639
Management actions to address the climate emergency: Motivations and barriers for SMEs and other societal micro/meso-level groups
O'Leary, S., Lieberman, S., Gulyas, A., Ogilvie, M., Bates, D., Heath, T., Pelz, C., Williams, S. and Shalet, D. 2023. Management actions to address the climate emergency: Motivations and barriers for SMEs and other societal micro/meso-level groups. The International Journal of Management Education. 21 (3). https://doi.org/10.1016/j.ijme.2023.100831
The climate emergency across business, community and campaign groups: Motivations and barriers to driving change for the common good
O'Leary, S., Lieberman, S., Gulyas, A., Ogilvie, M., Bates, D., Heath, T., Pelz, C., Williams, S. and Shalet, D. 2022. The climate emergency across business, community and campaign groups: Motivations and barriers to driving change for the common good. Graduate College Working Papers.
The climate emergency across business, community and campaign groups: motivations and barriers to driving change for the common good
O'Leary, S., Gulyas, A., Lieberman, S., Ogilvie, M., Bates, D., Heath, T. and Shalet, D. 2022. The climate emergency across business, community and campaign groups: motivations and barriers to driving change for the common good. Graduate College Working Papers.
Ethical implications of key concepts and issues in current local media research
Gulyas, A. and Baines, D. 2021. Ethical implications of key concepts and issues in current local media research. Ethical Space: The International Journal of Communication Ethics. 18 (3/4), pp. 7-19.
Local news deserts
Gulyas, A. 2021. Local news deserts. in: Reappraising Local and Community News in the UK: Media, Practice and Policy Routledge.
Experiencing local news online: audience practices and perceptions
Gulyas, A., O'Hara, S. and Eilenberg, J. 2018. Experiencing local news online: audience practices and perceptions. Journalism Studies. https://doi.org/10.1080/1461670X.2018.1539345
Social media and small non profit organisations
Gulyas, A. 2016. Social media and small non profit organisations.
Social media and journalism: hybridity, convergence, changing relationship with the audience and fragmentation
Gulyas, A. 2016. Social media and journalism: hybridity, convergence, changing relationship with the audience and fragmentation. in: Franklin, B. and Eldridge, S. (ed.) Routledge Companion to Digital Journalism Studies Routledge.
Hybridity and social media adoption by journalists: an international comparison
Gulyas, A. 2016. Hybridity and social media adoption by journalists: an international comparison. Digital Journalism. https://doi.org/10.1080/21670811.2016.1232170
What is community?
Gulyas, A. 2015. What is community?
Transformative potentials of social media in communities
Gulyas, A. 2015. Transformative potentials of social media in communities.
Social media and community volunteering
Gulyas, A. 2015. Social media and community volunteering.
Evolving social media practices of journalists: an international comparative study
Gulyas, A. 2014. Evolving social media practices of journalists: an international comparative study.
Social media adoption and digital literacy in small third sector organisations
Gulyas, A. 2015. Social media adoption and digital literacy in small third sector organisations.
Public service media in local communities: a case study from England
Gulyas, A. 2013. Public service media in local communities: a case study from England. in: Gulyas, A. and Hammer, F. (ed.) Public Service Media In The Digital Age: International Perspectives Newcastle Cambridge Scholars Publishing. pp. 139-154
Social media and journalism study 2013 - Finland
Pole, K. and Gulyas, A. 2013. Social media and journalism study 2013 - Finland. Frankfurt Cision Europe.
Global Social Journalism Study 2015
Pole, K. and Gulyas, A. 2015. Global Social Journalism Study 2015. Chicago Cision US.
Social Journalism Study 2013 - United Kingdom
Pole, K. and Gulyas, A. 2013. Social Journalism Study 2013 - United Kingdom. Frankfurt Cision Germany.
2013 social journalism study: how journalists view and use social media and their relationship with PR
Pole, K. and Gulyas, A. 2013. 2013 social journalism study: how journalists view and use social media and their relationship with PR. Germany Cision Germany.
Social media and journalism study 2013 - Sweden
Pole, K. and Gulyas, A. 2013. Social media and journalism study 2013 - Sweden. Germany Cision Germany.
Social journalism study 2015: United Kingdom
Pole, K. and Gulyas, A. 2015. Social journalism study 2015: United Kingdom. Germany Cision Germany.
Social Journalism Study 2014 - Finland
Pole, K., Gulyas, A. and Cision.de 2014. Social Journalism Study 2014 - Finland. Cision Finland Cision Germany.
'Social Journalism' Studie 2012-2013 - Deutschland
Pole, K., Gulyas, A., Rehkopf, F., Cision Germany and Canterbury Christ Church University 2013. 'Social Journalism' Studie 2012-2013 - Deutschland. Frankfurt Cision Germany.
Journalists views and use of social media: Cision Social Journalism Study 2012: global report
Pole, K., Gulyas, A., Rehkopf, F., Cision Germany and Canterbury Christ Church University 2012. Journalists views and use of social media: Cision Social Journalism Study 2012: global report. Frankfurt Cision Germany.
Demons into angels? Corporate social responsibility and media organisations
Gulyas, A. 2011. Demons into angels? Corporate social responsibility and media organisations. Critical Survey. 23 (2), pp. 56-74. https://doi.org/10.3167/cs.2011.230205
MediaMorphosis: the political economy of the print media in east central Europe during the first decade of the post-Communist era
Gulyas, A. 2011. MediaMorphosis: the political economy of the print media in east central Europe during the first decade of the post-Communist era. LAP Lambert Academic Publishing.
Changing business models and adaptation strategies of local newspapers
Gulyas, A. 2012. Changing business models and adaptation strategies of local newspapers. in: Mair, J., Fowler, N. and Reeves, I. (ed.) What Do We Mean By Local? Bury St Edmunds Arima.
The influence of professional variables on journalists' uses and views of social media: a comparative study of Finland, Germany, Sweden and the United Kingdom
Gulyas, A. 2013. The influence of professional variables on journalists' uses and views of social media: a comparative study of Finland, Germany, Sweden and the United Kingdom. Digital Journalism. 1 (2). https://doi.org/10.1080/21670811.2012.744559
Responsible press organisations?
Gulyas, A. 2007. Responsible press organisations?
European integration and East Central European media
Gulyas, A. 2007. European integration and East Central European media.
Regional media in crisis? Structural and environmental challenges in the media in Kent
Gulyas, A. 2010. Regional media in crisis? Structural and environmental challenges in the media in Kent.
Changing production ecology of regional media
Gulyas, A. 2010. Changing production ecology of regional media.
Democratisation and the mass media in Post-Communist Hungary
Gulyas, A. 2002. Democratisation and the mass media in Post-Communist Hungary. Media Development. 49 (1), pp. 33-38.
Tabloid newspapers in post-communist Hungary
Gulyas, A. 1998. Tabloid newspapers in post-communist Hungary. Javnost - The Public, Journal of the European Institute for Communication and Culture. 5 (3), pp. 65-77.
Kolonizacia medii alebo triumf trhovej liberalizacie? (Media colonisation or the triumph of market liberalization?)
Gulyas, A. 1998. Kolonizacia medii alebo triumf trhovej liberalizacie? (Media colonisation or the triumph of market liberalization?). Otazky Zurnalistiky (Problems of Journalism - Journal of Theory, Research and Practice Means of Mass Communication). 41 (2), pp. 99-107.
In the slow lane on the information superhighway: Hungary and the information revolution
Gulyas, A. 1998. In the slow lane on the information superhighway: Hungary and the information revolution. Convergence: The International Journal of Research into New Media Technologies. 4 (2), pp. 76-92.
Structural changes and organisations in the print media markets of Post-Communist East Central Europe
Gulyas, A. 1999. Structural changes and organisations in the print media markets of Post-Communist East Central Europe. Javnost - The Public. 6 (2), pp. 61-74.
The development of the tabloid press in Hungary
Gulyas, A. 2000. The development of the tabloid press in Hungary. in: Sparks, C. and Tulloch, J. (ed.) Tabloid Tales: Global Debates over Media Standards Lanham, USA Rowman and Littlefield. pp. 111-128
Researching transition
Gulyas, A. 2003. Researching transition. in: Van Hoven, B. (ed.) Europe: Lives in Transition Harlow Pearson Education. pp. 48-49
Public images and private lives: the case of Hungary
Gulyas, A. 2004. Public images and private lives: the case of Hungary. Parliamentary Affairs. 57 (1), pp. 67-79. https://doi.org/10.1093/pa/gsh006
Communist media economics and the consumers: the case of print media of East Central Europe
Gulyas, A. 2001. Communist media economics and the consumers: the case of print media of East Central Europe. The International Journal on Media Management. 3 (2), pp. 74-81.
Print media in Post-Communist East Central Europe
Gulyas, A. 2003. Print media in Post-Communist East Central Europe. European Journal of Communication. 18 (1), pp. 81-106. https://doi.org/10.1177/0267323103018001227
Western influences in the print media of Post-Communist East-Central Europe
Gulyas, A. 2004. Western influences in the print media of Post-Communist East-Central Europe. The Journal of International Communication. 10 (1), pp. 108-130.
European integration and East Central European media
Gulyas, A. 2006. European integration and East Central European media. in: Højbjerg, L. and Søndergaard, H. (ed.) European Film and Media Culture Copenhagen Museum Tusculanums Forlag. pp. 63-90
Corporate social responsibility in the British media industries: preliminary findings
Gulyas, A. 2009. Corporate social responsibility in the British media industries: preliminary findings. Media, Culture & Society. 31 (4), pp. 657-668. https://doi.org/10.1177/0163443709335281