Anthro-Digital Narratives (ADN) framework & EthnoGo mobile app prototype V1

I have created and developed a new composite theoretical and methodological research framework called Anthro-Digital Narratives (ADN), along with the mobile app software to implement it. Through the ADN framework, I will examine algorithmic bias and the visibility of Black British female art on Instagram, TikTok, and Twitter/X. This decolonial methodology integrates anthropology, digital humanities, ethical artificial intelligence (AI), and a mobile-first approach.

Using the EthnoGo app, which I also created and developed, a no-code mobile app, I will research platform-driven misrepresentations of Black British identity, co-create counter-strategies with artists, and advocate for equitable AI policies. Over 12 weeks, EthnoGo’s design will facilitate multimodal data collection (posts, engagement metrics, AI-generated content) and participatory workshops to analyse disparities in algorithmic reach and moderation. Ethical priorities include data sovereignty, ensuring artists retain ownership of cultural outputs, and auditing AI tools for racial and gender bias. Although limited by restricted access to proprietary algorithmic data, the study prioritises transparency through mobile-first methods, publicly available metrics, and community validation. The findings aim to inform policy reforms and demonstrate how mobile-first, inclusive methodologies like ADN and EthnoGo can challenge systemic inequities in digital cultural representation.

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This development is still ongoing and awaiting Patent process to be completed therefore will remain safeguarded for a period of time.