Semiotic analysis in financial markets

Book chapter

Kim, A. 2023. Semiotic analysis in financial markets. in: Foroudi, P. and Dennis, C, (ed.) Researcing and Analysing Business London Routledge.
AuthorsKim, A.
EditorsForoudi, P. and Dennis, C,
Abstract

This chapter will provide an overview of the methods used for semiotic analysis, and steps researchers can use to validate their semiotic interpretation (e.g., triangulation). It will show how semiotic analysis can be used to evaluate the effect of socio-cultural values on image interpretation and representation of financial events through images.

KeywordsSemiotic analysis; Financial event; Triangulation
Year2023
Book titleResearcing and Analysing Business
PublisherRoutledge
Output statusPublished
Place of publicationLondon
ISBN9781003107774
Publication dates
Online14 Dec 2023
Publication process dates
Deposited10 Oct 2022
Official URLhttps://www.taylorfrancis.com/chapters/edit/10.4324/9781003107774-16/semiotic-analysis-financial-markets-amee-kim
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https://repository.canterbury.ac.uk/item/92vw2/semiotic-analysis-in-financial-markets

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