Interculturality and the media. Building bridges or burning them?

Conference paper


Castaldi, J. 2019. Interculturality and the media. Building bridges or burning them?
AuthorsCastaldi, J.
TypeConference paper
Description

At a time of changing geopolitical scenarios and revived nationalisms, what position does the media take in intercultural matters? And how does the audience interpret media text that rely on intercultural content?
The paper uses data from a pilot study to analyse the discourses in an infotainment program and to explore qualitatively the interaction of one research participant with the text. The research uses a Critical Discourse Analysis lens and aims to explore the effects of mass-mediated travel and cultural programs on an audience. The mediation analytical framework that has been designed as part of the project will be introduced and briefly examined before looking at some of the data and discussing some preliminary findings.

The paper aims to contribute to discussions in both Media Studies and Critical Discourse Studies by focusing on the genre of infotainment and by exploring its effects on an audience with regard to intercultural issues.

KeywordsInterculturality; Audience research; CDA; Media effects
Year2019
ConferenceCutting Edges Conference: ‘Building Bridges in Uncertain Times’
Official URLhttps://www.canterbury.ac.uk/arts-and-humanities/language-studies-and-applied-linguistics/Research-in-Applied-Linguistics/annual-cutting-edges-conference.aspx
File
File Access Level
Open
References

Castaldi, J., 2019. Unpublished PhD Thesis – in progress.
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Hart, C., 2014. Discourse, Grammar and Ideology: Functional and Cognitive Perspectives. Bloomsbury Publishing.
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Publication process dates
Deposited23 Sep 2020
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