Conceptualising slow tourism: a perspective from Latvia
Journal article
Serdane, Z., Maccarrone-Eaglen, A. and Sharifi, S. 2020. Conceptualising slow tourism: a perspective from Latvia . Tourism Recreation Research. 45 (3), pp. 337-350. https://doi.org/10.1080/02508281.2020.1726614
Authors | Serdane, Z., Maccarrone-Eaglen, A. and Sharifi, S. |
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Abstract | Slow tourism is perceived as a new type of sustainable tourism and a promising alternative to mass tourism with which tourists, destination managers and tourism service providers are willing to engage. However, inconsistent interpretations impede the clarity of communication between tourism suppliers and consumers. This study re-examines the phenomenon of slow tourism to address this gap in the literature. The focus of the study is Latvia where slowness, until recently, was adopted in tourism branding. This qualitative study revealed that slow tourism is an approach to tourism underpinned by a slow mindset which enhances the core experiential aspect of the phenomenon within ethical boundaries. The environmental and economic aspects appear to be marginal and may fluctuate in intensity according to individuals’ perception. This study offers a theoretical perspective alongside some practical implications for slow tourism and enhances industry awareness of the phenomenon, satisfies consumers’ expectations and improves marketing communications. |
Keywords | Slow tourism ; Sustainability; Tourist experience; Slow mindset; Latvia |
Year | 2020 |
Journal | Tourism Recreation Research |
Journal citation | 45 (3), pp. 337-350 |
Publisher | Taylor and Francis Online |
ISSN | 0250-8281 |
Digital Object Identifier (DOI) | https://doi.org/10.1080/02508281.2020.1726614 |
Official URL | https://doi.org/10.1080/02508281.2020.1726614 |
Related URL | https://www.tandfonline.com/ |
Publication dates | |
Online | 20 Feb 2020 |
Publication process dates | |
Accepted | 04 Feb 2020 |
Deposited | 25 Feb 2020 |
Accepted author manuscript | File Access Level Open |
Supplemental file | File Access Level Open |
Output status | Published |
https://repository.canterbury.ac.uk/item/8qwy6/conceptualising-slow-tourism-a-perspective-from-latvia
Download files
Accepted author manuscript
8qwy6_ResearchSpace_Full-manuscript_Conceptualising-slow-tourism.pdf | ||
File access level: Open |
Supplemental file
ResearchSpace_Figure_1 Conceptualising slow tourism.pdf | ||
File access level: Open |
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