The 'value' of the Olympic values: an exploration of the Olympic sponsorship program

Conference paper

Chatziefstathiou, D. 2007. The 'value' of the Olympic values: an exploration of the Olympic sponsorship program.
AuthorsChatziefstathiou, D.
TypeConference paper
Year2007
ConferenceEuropean Association of Sport Management Conference
Publication process dates
Deposited13 Jul 2011
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https://repository.canterbury.ac.uk/item/86378/the-value-of-the-olympic-values-an-exploration-of-the-olympic-sponsorship-program

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