Olympic sponsorship: evolution, challenges and impact on the Olympic Movement

Journal article

Giannoulakis, C., Stotlar, D. and Chatziefstathiou, D. 2008. Olympic sponsorship: evolution, challenges and impact on the Olympic Movement. International Journal of Sports Marketing & Sponsorship. 9 (4), pp. 256-270.
AuthorsGiannoulakis, C., Stotlar, D. and Chatziefstathiou, D.
Year2008
JournalInternational Journal of Sports Marketing & Sponsorship
Journal citation9 (4), pp. 256-270
ISSN1464-6668
Publication dates
PrintJul 2008
Publication process dates
Deposited10 Feb 2011
Output statusPublished
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https://repository.canterbury.ac.uk/item/84vy9/olympic-sponsorship-evolution-challenges-and-impact-on-the-olympic-movement

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